Borough Parade is a delightful, open-air shopping centre situated in the heart of Chippenham. Nestled on the banks of the beautiful River Avon, the fabulous setting, and single level, fully pedestrianised centre mean that it is accessible to everyone.

With a wide selection of stores, Borough Parade stocks everything from cards to casual wear, shoes to spectacles and music to mobile phones - Borough Parade really is shopping with a breath of fresh air.